A Professional  Writing, Coaching, Marketing and Public Relations Company



Shelby Communications focuses on long-form narratives, articles, web content, copywriting, newsletters, news releases, essays, blogs, editing and proofreading services.



Shelby Communications works with organizations, nonprofits and companies of all sizes to build consideration and awareness internally, externally and with all key stakeholders via marketing, public relations and other forms of strategic communications. 


Shelby Communications engages and builds  social media audiences and prospects through creative writing, graphic design and best practices while staying true to one's brand voice.




Shelby Communications is a professional writing and strategic communications company.  The founder, John Shelby, has comprehensive communications experience on-air, in print and online.

Formerly with WBBM-TV in Chicago, John served as assignment editor and field producer for this CBS owned and operated television station. In 1995, John turned down an associate producer position with Newspath, a division of CBS in New York, to return home to St. Louis where he worked as senior assignment editor for KTVI-TV.

During  John's broadcast news career, he acquired experience in various positions within a newsroom—including executive producer, assignment editor, producer, anchor, reporter and photographer. In 2000, John was promoted to news director. As news director, John was responsible for editorial leadership, live coverage, coaching, newsroom hires, budgets and all other aspects of running a newsroom. John's broadcast news career has taken him from Washington State to New York State.

John's journalism career began with the St. Louis Sun, a major daily newspaper competing against the established St. Louis Post-Dispatch. In addition, John freelanced with Fox Sports Midwest.

John has a master's degree in communications management with an emphasis on strategic and organizational communications. In addition. he has a bachelor's degree in communications with an emphasis on journalism, radio, TV and film. 

Currently, John is an adjunct professor of public speaking at State Fair Community College in Osage Beach, Missouri. He is an avid trail runner and skier. He enjoys many outdoor activities on and off the water at Lake of the Ozarks. 

More on John Shelby can be found here, https://www.linkedin.com/in/johnshelby/.


"John is extremely detail-oriented. He treats every project, large or small with an equal amount of care and concern for his clients. He is able to help his clients see the broader vision of what their company can accomplish and knows how to set short and long term goals to achieve success."
Kimberlee Guin, Race Director, Outback in the Ozarks



"John is a great leader and true professional. He understands what quality journalism and writing is about, how to mentor people, and he is very creative and innovative. He understands that it's always about the customer. He understands new and changing technology and how to use it. He has great ethics and is someone that can be trusted." 
Joe Barnes, Author, University Lecturer, and CEO


John Shelby makes things happen. He's a tireless worker who leads by example. I've rarely seen a manager as focused as John. He achieves difficult goals and objectives quickly and completely. John attacks any job he does with incredible passion and success. He would be an asset to any organization.
Joe Rovitto, President at Clemensen & Rovitto Inc.





Request a free quote - no obligation. Shelby Communications invoices weekly, monthly or per individual project. Samples of my work available upon request. 

Thank you,

John Shelby

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